Friday, October 2, 2015

When the well runs dry

Sometimes the money runs out. Sometimes you have sheared the sheep too many times and it has no wool left. Sometimes the way you do things just doesn't work anymore. So what do you do when the well runs dry?

Simple - you dig a new well.

It seems like common sense but sometimes when that perplexing issue comes up people become paralyzed at the thought that their means have been cut off. The innovative and those who take inititaive look for alternate solutions. In some cases, they create one. 

Fundraisng is an age old concept. The first newspapers were crowdfunded. So was the Statue of Liberty. It's hard to imagine that with the limited technology that things like crowdfunding have existed for the centuries that it has. The way something is used is what shows innovation. 

Nihil sub sole novum - there is nothing new under the sun. While this is true, there are always new ways to innovate and use existing methods in new ways. Even fundraising can learn something from this school of thought. Try this lifehack. Repurpose your old mobile technology. Use it as a vehicle to fund a cause. Platforms exist to create your own fundraising campaign with no investment. You take a full benefit with no expense. This is efficient fundraising. 

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